We did the Ride thing. It was during the summer of 2012 that we decided to put pen to paper and document the thriving alt-custom motorcycle scene. With Chris Hunter from BikeEXIF at the editorial helm and contributors ranging from Gary Inman, David Edwards, and Kristina Fender to Maxwell Paternoster and Paul d’Orléans, we created our book The Ride: New Custom Motorcycles and Their Builders, which hit shelves in the autumn of 2013. The book’s 320 pages celebrated unique machines, the people behind them, and the lifestyle they inspired. Riding a motorcycle was at an all-time high and, more importantly, the soul of the pastime had been renewed—it was fun again. It’s no longer about soulless, technology-driven progress that leads to transformer-like fairings, dominating electrical assistant systems, and other complicated additions. Two wheels and an engine – that’s what it’s about: The simplicity of the motorcycle speaks to a younger generation, and there is no end in sight.Words: Gestalten Photos: David Ferrua, David Finato, Kristina Fender, David Hans Cooke, Brandon La Joie


Haven’t checked out the books yet? Here is your chance.






Owning both The Ride’s as well as Paul’s magnificent chopper history may I say … if the publisher would only bring the quality of the production , manufacturing , print . editing and photo reproductions up to the level of the content inside .
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