Remember the iconic 1968 Bultaco Pursang 250 MKII that Peter Fonda straddled in Easy Rider? Well, wipe that bike of a bygone era clear from your mind. It has now been resurrected and revamped as an e-bike by Spanish motorcycle manufacturer, PURSANG. The bike’s rebirth is due to the tireless love and labor of Jim Palau-Ribes. According to the company’s CMO, Oriol Renart, Jim used to ride Pursang motocross bikes when he was younger and developed a deep adoration for the brand.

The new PURSANG e-bike is compact, sleek, and performanc-oriented, without being mammoth. [PURSANG]
After years of working for other well-known automotive brands all across Europe, Jim decided to leave his career to launch his own project in the form of an innovative and elegant electric motorcycle. “We started with the project two years ago and now we are introducing the motorcycles to the market,” Oriol said. “It’s a history of passion and we all really love this brand and bike.”

JimPalau-Ribes with the latest carbon-fiber electric version of his hommage to Spanish motorcycle heritage. [PURSANG]
After creating some gasoline replicas of the classic Pursang model, Jim decided to create an 100% electric scrambler. Known as the PURSANG E-Track, the carbon-fiber wrapped bike features a 11kW Bosch motor that utilizes three 48V batteries, giving it a range of 140 kilometers and a maximum speed of 120km/h (or 74.5 m/h).  The charging time for the batteries is six hours. The E-Track features three different driving modes, including Go, Cruise, and Boost. The braking system includes a 320mm front brake and a 240mm rear brake. Additional features include inverted front forks fitted with 41mm bars, an adjustable rear shock absorber, tubular chromoly frames, JJuan floating caliper hydraulic disc brakes, Morard wheels, Pirelli Scorpion tires, and a gorgeous and intuitive instrument panel boasting a color TFT screen. The bike can be effortlessly connected with the Bosch app through Bluetooth connectivity.

Clean enough to live with: with no oil drips or gas fumes, complaints about motorcycles in the living room are muted. [PURSANG]
The appealing aesthetics of the e-bike are heavily influenced by the motorcycles of the flat track oval. With high handlebars, a stripped down body, a minimalistic tail, and two superior finishes, fans of dirt track racing are sure to appreciate the streamlined and subtle look. The PURSANG E-Track is priced at €13,700, or $15,000. “We have created 24 units for the first launch. However, over the next year we expect to sell over 4,000 units all over Europe,” Oriol said. “In Europe, the politics are steering us away from combustion engines. We love to ride gas motorcycles, but the future is clearly electric.”

With crossover styling, the PURSANG design hits the middle ground design-wise, with a familiar silhouette. [PURSANG]


Stephanie Weaver is a Philadelphia-based freelance writer. When she’s not locked to her laptop, she can be found riding horses and motorcycles.